Privacy Policy my88 — Player Personal Data Protection

My88 is an online entertainment platform operating under strict international data protection standards. We understand that player trust is our most valuable asset, and that trust begins with how we manage your personal information.

This Privacy Policy applies to all products and services offered by my88, including the main website, mobile app, Live Casino platform, Slot Games, and all our official communication channels. It also covers all your interactions with our customer support team, whether via live chat, email, or any other communication platform officially provided by my88.

We are committed to safeguarding your privacy at every stage of your experience on our platform — from the moment you first visit this website to every transaction and gaming session you conduct. No personal information is collected without a clear purpose, and no data is retained longer than necessary.

My88 only collects information that is truly necessary to provide you with a safe, legitimate, and high-quality service. We do not collect data beyond what is required for the defined purposes. The following are the categories of data we collect:

Identity Data:

• Full name as stated on your official identification document.
• Date of birth for age limit verification purposes (18 years and above).
• National ID number (MyKad) or passport number.
• Current residential address and postcode.
• Active mobile number registered in your name.
• A valid and active email address.

Financial Data:

• Bank account details (bank name, account number) for deposit and withdrawal purposes.
• Records of all deposit and withdrawal transactions made through the platform.
• Payment method information used, including e-wallets.

Platform Usage Data:

• Records of gaming activity, including date, time, game type, and wagering amounts.
• Account login and logout activity, including IP address and device information.
• History of bonus and promotion receipt and usage.
• Records of conversations with the customer support team.

Technical Data:

• IP address, browser type, operating system, and screen resolution.
• Cookie data and device identifiers.
• Approximate location data based on IP address (not GPS).

Every piece of data we collect has a specific, defined purpose. my88 does not use your personal data for purposes unrelated to the provision of platform services without obtaining your consent first. The following are the primary purposes for data use:

• Identity Verification (KYC): To verify your identity in compliance with regulatory requirements, prevent fraud, and ensure only eligible individuals access the platform.
• Financial Transaction Processing: To accurately and securely process deposits, withdrawals, and all transactions related to your account.
• Account Management: To create, maintain, and protect your account, including password recovery and login session management.
• Customer Support: To provide accurate and effective assistance when you contact our support team.
• Platform Security: To detect and prevent fraudulent activity, money laundering, and any suspicious or terms-violating activity.
• Legal Compliance: To fulfil applicable legal and regulatory obligations, including reporting requirements to the relevant regulatory bodies.
• Service Communications: To send important notifications regarding your account, transactions, promotions you have subscribed to, and relevant policy updates.
• Platform Improvements: To analyse usage patterns in aggregate for the purpose of improving user experience, platform performance, and game variety.

My88 will not use your data to make automated decisions that significantly affect you without human intervention, unless clearly stated in the terms relating to a specific service.

My88 does not sell, rent, or disclose your personal information to third parties for their own marketing purposes. However, there are limited circumstances where we need to share certain information with trusted parties in order to deliver our services to you effectively.

Categories of third parties that may receive your data:

• Payment Providers: Financial institutions, payment processors, and e-wallet providers that partner with my88 to process your deposit and withdrawal transactions.
• Technical Service Providers: Companies that provide the IT infrastructure, cloud computing, and cybersecurity services required to operate the my88 platform.
• Identity Verification Providers: Third parties who assist us in carrying out the KYC process and identity document verification.
• Regulatory Bodies and Authorities: When required by law or by a valid directive from a regulatory authority, my88 will disclose the necessary information to the relevant authorities.

All third parties working with my88 are bound by strict confidentiality agreements and are only permitted to use your data for agreed purposes. They are not permitted to transfer or disclose your data to any other party.

My88 uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website. They help us remember your preferences, maintain your login session, and understand how players use our platform overall.

Types of cookies we use:

• Essential Cookies: Required for core platform operations such as login authentication, session management, and account security. These cookies cannot be disabled without affecting the platform's basic functionality.
• Performance Cookies: Collects information about how you use our platform — pages visited, time spent, and any errors encountered — to help us improve website performance.
• Functional Cookies: Allows the platform to remember your preferences such as language, display settings, and login details so you don't have to re-enter them each time.
• Analytics Cookies: Used to collect aggregated and anonymised usage data for internal platform analytics purposes.

You can manage or delete cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality and user experience of the my88 platform.

Protecting your personal data from unauthorized access, loss, misuse, or unlawful disclosure is my88's core commitment. We continuously invest in the latest security infrastructure to ensure the highest level of protection for every player.

Technical security measures we have in place:

• Data encryption in transit using 256-bit SSL/TLS protocol — the same standard used by major banks in Malaysia.
• Data at rest encryption for all personal and financial information stored in our databases.
• Role-based access control ensuring only authorized personnel can access sensitive data.
• Two-Factor Authentication (2FA) applied to all administrative access to systems storing player data.
• Automated security monitoring and intrusion detection operating 24 hours a day, 7 days a week.
• Regular security audits by independent third-party experts to identify and address any potential vulnerabilities.
• Tested and validated incident response procedures to ensure any security breach is handled promptly.

While my88 takes all reasonable steps to protect your data, no system can guarantee absolute security. We therefore encourage you to play your part by using a strong password, not sharing your login credentials, and promptly reporting any suspicious activity to our support team.

As a registered my88 player, you have certain rights regarding the personal data we hold about you. We fully respect these rights and provide easy channels for you to exercise them.

To exercise any of the above rights, please contact the my88 customer support team via live chat or email at [email protected]. We will process your request within a reasonable timeframe, typically within 30 business days.

My88 only retains your personal data for as long as necessary for the defined purposes, or for as long as required by applicable laws and regulations. The following are data retention guidelines by category:

• Identity & KYC Data: Retained for the duration of the active account plus a minimum of 5 years after account closure, in line with anti-money laundering legal requirements.
• Financial Transaction Records: Retained for a minimum of 7 years from the transaction date for audit, tax compliance, and other legal requirements.
• Game Activity Log Data: Retained for 2 years from the date of activity for dispute resolution and security analysis purposes.
• Support Communication Records: Retained for 2 years for quality control purposes and to resolve any complaints that may arise.
• Cookie & Technical Data: Retained for the duration set by each cookie, typically between 30 days and 12 months depending on the cookie type.

When your data is no longer needed and there is no legal obligation to retain it, my88 will ensure it is securely deleted or anonymised using established procedures.

The my88 platform is an adult entertainment platform exclusively designed for individuals aged 18 years and above. We do not intentionally collect, process, or store any personal information from children or individuals below the applicable minimum age.

All registration applications go through a strict age verification process. Should we discover that a minor's personal information has been collected without our knowledge, immediate steps will be taken to delete that information and close the account.

If you have information that a minor has registered or attempted to register on the my88 platform, please contact us immediately at [email protected] so that we may take appropriate action without delay.

If you have any questions, concerns, or wish to exercise your rights under this Privacy Policy, the my88 team is ready to assist you. We value every piece of feedback and are committed to addressing all privacy enquiries seriously and transparently.

• Live Chat: Available directly within the platform — the fastest way to get an immediate response from our team.
• Privacy Email: [email protected] — for written enquiries or requests related to your data rights that require documentation.

For more information regarding our other platform policies, please visit the Terms and Conditions, Responsible Gaming, and FAQ us. We update this privacy policy from time to time; the date of the most recent update will always be displayed at the top of this document.